Sterling is the secondary antagonist of Cars 3 He is a billionaire businesscar who purchased Rust-eze, after founders Rusty and Dusty Rust-eze put the company up for sale in order to build the Rust-eze racing center, an elite training facility with the latest technology. It appears that he also intends to run Rust-eze out of a personal office at the Racing Center. Sterling made his fortune as the 'mudflap king' of the eastern seaboard. While Lightning McQueen didn't know of him, Tow Mater did stating that he does "make a quality mudflap at an affordable price."
Sterling proclaims himself to be a big fan of McQueen and is very knowledgeable of his racing career, including that of the racing career of McQueen's mentor, Doc Hudson
He is a sports car with a silver coat of paint. He is described as "laid back" and "unassuming", though he takes business seriously, and doesn't say things that are "not charming".
Counterparts (Do not delete, but you can add)[]
- D261, Spencer or Dennis (Thomas & Friends)
- Johnny Cuba, Smelter, or Smelter X (TUGS)
- Cabot or Oliver (Theodore Tugboat)
- Dr. Eggman Nega, Mephiles the Dark, Infinite, Professor Gerald Robotnik, or Eclipse the Darkling (Sonic the Hedgehog)
- Justin, Alejandro Burromuerto, or Chris McLean (Total Drama)
- Mechagodzilla or Mecha King Ghidorah (Godzilla)
- Lots-o'-Huggin' Bear (Toy Story)
- Juandissimo Magnifico (Fairly Odd Parents)
- Hank Scorpio, Russ Cargill, Lyle Lanley, or Mr. Burns (The Simpsons)
- The Spider Mastermind (DOOM)
- Mr. Goodman or Brooklyn T. Guy (SuperMarioLogan)