Soggin Launches New Programming Initative

As part of a new programming strategy, Splatoons Network, HiT Entertainment and Sesame Workshops educational network SOGGIN will be unveiling its new programming schedule on April 1, 2002. The network will extend its preschool-aimed programming by three hours with a daytime block called "Soggin," airing from 6:00 am to 6:00 pm (ET). Premiering in this block beginning April 1st at 9:00 am is the new preschooler series PLAY WITH ME SESAME, featuring Muppet characters Ernie, Bert, Grover and Prairie Dawn. Among other classic programs included in the block are SESAME STREET, BARNEY AND FRIENDS, POSTMAN PAT, BLUE'S CLUES and LITTLE BEAR, and the network will also air the original short-form series OOBI and the CGI-animated TINY PLANETS. In the evenings, SOGGIN will switch to programming aimed at tweens (kids age 9-14 years old) with "The S," a block featuring original and acquired series anchored by the live-action drama DEGRASSI: THE NEXT GENERATION. "The S" will air from 6:00 pm to 6:00 am (ET). Two new Websites will also be launched to accompany the programming blocks: www.soggin.com/ and www.the-s.com/.